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African Brands Congress

Learn // Network // Celebrate

What is ABC?

The African Brands Congress is an annual pan-African event that brings together brand owners, marketers, executives, regulators and investors to learn, network and celebrate African brand excellence.

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  • Learn

    Keynotes, masterclasses and panels on how AI is reshaping brand building in Africa.

  • Network

    Structured networking with brand owners, executives, regulators and investors from across the continent.

  • Celebrate

    Recognising African brand excellence through the African Brand Leadership Merit Awards.

Sub-themes

Each track looks at a different part of how AI is changing the way brands are built and run.

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    Who attends

    Decision-makers from every side of the brand ecosystem, in one room.

    • CEOs
    • Brand managers
    • Marketers
    • Agencies
    • Regulators
    • Investors
    • Entrepreneurs

    Get involved beyond the seats

    African Brands Congress awards trophy

    Awards

    The African Brand Leadership Merit Awards celebrate leadership, innovation and creativity across Africa, with 35 categories.

    Explore the awards

    Past editions

    Our history

      Join us at the African Brands Congress

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